⏱️ 4 min read | 🎬 4 min video
The fastest way to understand Mark AI is to use it. This guide walks you through your first content generation, end to end, in under three minutes. By the time you finish reading, you will have produced your first on-brand piece of content on the platform.
📌 What you'll learn
How to select the right agent for your need
How to brief an agent in 30 seconds
How to review, refine, and export your first output
The three reflexes to adopt from your very first generation
Before you start
To follow this guide, you need:
Access to a Mark AI workspace (provided by your administrator after the kickoff)
At least one configured agent (your administrator will have set this up during onboarding)
A content idea: a topic, a product launch, an event recap, anything you would normally write yourself
If any of these are missing, contact your Mark AI administrator before continuing.
Step 1 — Open your workspace and select an agent
Log into Mark AI. You land on your workspace homepage, which displays the agents available to your team.
Your workspace homepage gives you direct access to every agent your team has configured.
For your first generation, we recommend starting with a short-form agent such as a LinkedIn post, a tweet, or a short email. These produce results in seconds and give you immediate feedback on the platform's quality.
Click on the agent of your choice to open the briefing screen.
💡 Best practice
Start small. A LinkedIn post or a short email is the perfect first generation. It demonstrates the brand alignment in seconds, without overwhelming you with a long output to review.
Step 2 — Brief the agent
Once inside the agent, you'll see a simple form asking for the essential context: topic, persona, key message, tone adjustments if needed.
A short, structured brief is all the agent needs. It already knows your brand voice, your knowledge base, and your editorial rules.
Keep your brief simple. You do not need to repeat your brand voice, banned terms, or formatting rules: the agent already knows them. Focus on what is specific to this piece of content.
A good first brief looks like this:
Topic: Our recent customer win with [Customer Name]
Persona: Senior marketers in B2B SaaS
Key message: Reduced their content production cost by 60%
Tone adjustment (optional): Slightly more punchy than usual
That is it. No need for looong paragraphs of instructions.
💡 Best practice
One or two lines per field is enough. The agent will fill the gaps with the context it already has. When you have very specific instructions, you can craft a longer brief.
Step 3 — Generate
Click Generate. The agent processes your brief, pulls the relevant context from your knowledge base, applies your glossary rules, and produces a draft.
Behind the scenes, the agent retrieves knowledge, drafts content, and enforces your brand rules in real time.
A short-form generation typically takes 10 to 30 seconds. Longer formats (blog articles, white papers) can take a few minutes.
Step 4 — Review the output
The generated content appears in a Canvas.
Read the output carefully. Three things to check on your first generation:
Does it sound like your brand? Tone, vocabulary, sentence structure.
Are the facts correct? Cross-reference any numbers or claims with the sources cited.
Does it cover the key message? The agent should have integrated your brief faithfully.
If everything looks right, you're done. If not, refine.
Step 5 — Refine if needed
Mark AI gives you several ways to refine an output without starting from scratch:
Conversational refinement. Use the chat to give feedback in plain language ("make it more conversational", "add a call to action", "remove the third paragraph").
Refine any part of the output without losing the rest. Mark AI keeps the brand context throughout.
Refinement is iterative. Most users land on a publish-ready version in 1 to 3 iterations.
💡 Best practice
Resist the urge to rewrite the output manually in another tool. Every refinement done inside Mark AI teaches the agent what you prefer, which improves future generations.
Step 6 — Export or publish
Once the output is ready, you have three ways to act on it:
Copy to clipboard for immediate use anywhere else. (Option 1)
Export to the Text Editor to keep working on it. (Option 2) From the editor, you can download the document as Word or PDF, and publish it directly to any connected CMS (WordPress, HubSpot, LinkedIn, etc.).
Save it for the team. As soon as you export a generation, the document automatically appears in the Files module in the left navigation. It becomes collaborative and accessible to every member of your workspace.
That's it. You've completed your first generation.
The three reflexes to adopt from day one
Trust the context. Your agent already knows your brand. Do not repeat instructions it already has.
Refine inside the platform. Every edit teaches the agent. External rewrites are wasted signal.
Always review your content. Always review your content before publishing. It is your guarantee against hallucinations.
Common questions
The output is too generic. What did I do wrong? Usually, it means your knowledge base is still light. Add 3 to 5 high-quality reference documents (case studies, product sheets, past content) and try again.
The agent ignored part of my brief. Be more explicit on the field that was missed. If your key message wasn't reflected, restate it with more concrete detail.
The output is too long or too short. Refine and correct the agent directly in the conversation. Over time, your agent will learn your preferred length for each format.
➡️ Next step
You've completed your first generation. To go further:
Discover the full interface in Platform tour
Learn how to use Workflows for end-to-end campaigns in Launch your first Workflow